Digital Change/Transformation
Digital change, or transformation is defined as “ the process of using digital technologies to create new — or modify existing — business processes, culture, and customer experiences to meet changing business and market requirements .” (sales f orce) You may not even realise it, but digital change is all around us every day. A prime example of this is when COVID lockdowns struck. Businesses CEO’s, managers, and employees were forced to work completely remotely. While applications like Microsoft Teams and Zoom were already being used, how many businesses genuinely relied on them before COVID? Or better yet, how many businesses had to learn how to use them during COVID? Image Source: https://mgnsw.org.au/sector/resources/online-resources/digital/culture-digital/ Why must we align Digital Ability & Culture? After reading that you may as...